Have you noticed how much time modern people spend on their smartphone? Its alarm clock wakes them up in the morning, access to social media allows them to learn the latest news at breakfast, and Viber group updates inform what to expect at work or in the university. On your way there, you also use your gadget for shopping, playing games or booking tickets for the evening showing at your favorite movie theater.

Due to such an extensive (and ever-growing) reliance of people on mobile phones and tablets, individual entrepreneurs and large companies have come to realize that they just can’t miss this fantastic opportunity to reach out to and engage consumers. And the shortest way to winning clients and carving a significant chunk of market share is to have an app.
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